Emma Paul

Senior Designer
Sydney AU

Bachelor of Multimedia Systems (Applications)
15+ years experience


I love design, colour, typography, the internet, staying up to date with the latest technologies, trends and best practice guidelines, and using them to bring great projects to life.

I find joy in bringing these elements together.

I’m passionate about the experience of your users; Listening to their feedback, empathising with their needs, alleviating pain points and improving the overall experience of digital products and services.

I like to push creative boundaries while respecting and adhering to a creative brief, a project’s requirements and the needs of a business.

I tirelessly aim to improve google ranking, explore the ways users are finding your website and ways we can increase that reach.

I do not dig the generic website / template look. I don’t limit a project to what an existing template can do. Instead, I combine our ideas and your requirements to create something special and truely unique to your business or project. Something that looks great, but also functions better than you imagined.

I can be involved in your project from start to finish. I can design from scratch or jump on board once your shiny new designs are ready to be brought to life. In WordPress, HTML, CSS or Mailchimp. Let me know what you have in mind.

I’m a Mac girl. And a coffee snob.


In my 15+ years within the digital industry, I’ve worked in the corporate, agency, government and education sectors with some great organisations including the University of Wollongong, ABC’s triple jJWT and Clemenger BBDO.

I’ve also worked with a bunch of small and medium sized businesses to create beautiful and user focussed responsive websites, digital design materials (online ads, landing pages, email templates, you name it), and graphic design / marketing materials that are uniquely tailored to each individual organisation and creative brief.



Bachelor of Multimedia Systems (Applications), Monash University

User Experience Design, RMIT (short course)

The Recipe for SEO Success, Kate Toon

User Experience (UX) Deep Dive: Usability testing & Mapping, LinkedIn Learning (2020)

Persuasive UX: Influencing behaviour patterns, LinkedIn Learning (June 20)

UX Foundations: Research, LinkedIn Learning (2020)

What can i help with?

  • Responsive website design + build
  • UX/UI Design
  • Custom WordPress theme development
  • Logos + Branding
  • Art Direction
  • Graphic + Digital Design
  • Social Media templates and imagery
  • Healcode and MINDBODY Integration
  • HTML Emails & Mailchimp Templates
  • Front End Development
  • Freelance Services (per hour/project)

What’s your next project?

I’d love to be involved.