

With a HUGE passion for design, typography, colour and the web, I find a certain joy in bringing these four elements together. In my 15 years within the industry, I’ve worked in the corporate, agency and government sectors with some great organisations including triple j & the ABC, JWT and Clemenger BBDO. I’ve also worked with a bunch of small and medium sized businesses to create beautiful and useable web presences, and matching printed/marketing materials.
2017 AMY AWARDS Finalist – Best Website or Online Service (for Big Wave Digital website)
Guest Blogger – Adobe’s Creative Cloud Blog – Ask a UXpert October 2016
Named in the Top 10 Freelance Web Developers of Sydney
I’d love to be involved. hello@emmapaul.com.au
Web Design, Graphic Design and Freelance Services in Sydney. WordPress lover, Comic Sans hater. Can design & build from scratch, or bring your completed concepts to life, on any devices.
Please also note I am NOT interested in outsourcing SEO/web design/development to your offshore business, or putting money into your western union money account. #itsnotyouitsme
The F Pattern is the key pattern humans use to scan a website and it’s content. Why do you need to know about it? Understanding how your website users read content online, and placing your most important content in the all the right places will help guide their website experience, and improve engagement.
Today, most people are searching on Google using a mobile device. To keep up, they’re making some changes to stay current with the needs of their users. How will this impact your ranking? Google says!
So much of how people perceive a business comes down to the colours they choose to use in their business branding. What do your colours say about you?
4 simple things we can do to improve the user experience of our online store, and help increase conversion rates:
Are you heartbroken by ignored messages? Lost in the job search sea? Get ready to be found by the ‘Tinder for Jobs’! Goodbye of the days of CVs, mind numbing forms and cover letters. Found is Sydney-based start-up, established in 2015, that is redefining hiring for the 21st century. Dubbed the ‘tinder for jobs’, Found… Read more »
Congrats Big Wave Digital, finalist in the 2017 AMY Awards “Best website” category. Fingers crossed for the win. EP. 👏🏻👏🏻
Is the website hero image/slider stronghold on its way out, in place of something just as visually pleasing, but more useable?
On 6 September 6 2016, MINDBODY acquired Healcode, and are now offering their customers the Healcode experience and more, via their “Web Tools” service available on the PRO plan and higher.
Imagine this. You bundle up your dirty washing, take it all the way to the laundry and pop it into the machine. You carefully add the right amount of washing liquid and push the buttons to begin your cycle. But nothing happens. There’s no sounds that plays when you turn the machine on, or when you select your cycle, and no indicator lights recognising and acknowledging your actions. You’d think your machine was broken, right? Same goes for user experience online.
My 15 minutes of fame! As featured on Adobe’s Creative Cloud blog: Ask a UXpert: Designs We Love, October Edition Read the full article here EP x